Letter - Bill Gates

PROJECT INFO

Who in the world of high tech wouldn’t want to be congratulated in person by Bill Gates? The idea behind this Letter From Bill was to invite software engineers to expose their custom applications at Windows World Open, a major happening in this truly major industry.

If their entry was among the winners, they’d receive an award from The Chairman at a huge ceremony in front of thousands. Of course, the underlying reason for the mailing was to generate buzz for the event, which, even by Microsoft standards, proved to be a giant success.

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